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iStand Smart Cane

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Our Story

Why We Make iStand

Families with aging parents struggle with the time needed to care for and monitor the health and well-being of parents, and the resources to do so. 

That's why Founder and CEO, Mazy Holiday, created the iStand Smart Cane. Dealing with arthritis herself, and unhappy with the aesthetics of senior products, Holiday designed iStand for today's senior and for generations to come.

iStand Classic

With a flexible shaft for joint relief, state-of-the-art materials and construction, and fashion-forward style, iStand is in a class by itself.

iStand Smart Cane

When style meets technology, iStand Smart Canes keep seniors connected to loved ones with no subscription. 

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